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#037

Business is good, traffic is solid too, but the conversion just won't move. In just one hour, she figured out the answer herself.

业务不错,流量也有,就是转化不动。一小时,她自己找到了答案。

 

“业务还行,但自媒体流量多、转化弱,客户参差不齐。”聊了不到十五分钟,她自己理出了筛选客户的办法。

接着,开始抱怨营销员。

“你是老板,就当我是电话那头的客户,你现在跟我说什么?”

她讲了将近三分钟。全是收费标准、流程步骤。

“你这是在服务我,还是我在服务你?”我问。

她愣住了。

我换了角色,我当营销员,她当客户。让她体验一遍:先被服务,再谈服务的感觉。

她深吸一口气。

“徐教练,够了。今天学够了。我回去重新训练他们。”

说完,兴奋的匆匆走了。

卡了两年的困惑,一小时,她自己解开了。

时间就是钱。我等你。

如果你也在‘流量有、转化难’里来回折腾,与我联系。一起找到问题的根。你的时间与精力,应该花在高回报的目标上。

(案例已脱敏,经本人同意分享)

 

徐敏聪
成果教练 |为赢而练
我帮创始人及CEO先赢,再长。

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“Business is decent, but social media traffic is high while conversion is weak, and the quality of clients varies greatly.”  

After chatting for less than fifteen minutes, she had already figured out her own method for screening clients.

Then, she began complaining about her sales team.

“If you’re the boss, imagine I’m the client on the phone. What would you say to me right now?”

She talked for nearly three minutes - all about pricing and procedures.

“Are you serving me, or am I serving you?” I asked.

She was stunned.

I switched roles. I played the salesperson, and she played the client. I let her experience being on the receiving end.

She took a deep breath.

“Coach Xu, that’s enough. I’ve learned enough today. I’m going back to retrain my team.”

With that, she left excitedly.

A puzzle that had troubled her for two years was solved in just one hour - by herself.

Time is money. I’m here when you’re ready.

If you’re also stuck in the cycle of “plenty of traffic, but poor conversion,” feel free to reach out. Let’s uncover the root cause together. Your time and energy deserve to be spent on high-return goals.

(Case desensitized and shared with the client’s consent)​

David Tsui

Result Coach | Coached To WIN

Helping founders and CEOs WIN, then GROW

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