#019
He said, "I spent 5 Years Training a Top Sales Champion. He Left and Took 3 Major Clients with Him." One Simple Question Revealed the Real Reason.
他说,“培养了五年的销售冠军走了,带走了三个大客户。”我问了一个问题,老板才找到真正的原因。
一家制造企业的老板来找我。聊了两小时。
他说:“我最好的销售上个月离职了,带走了三个大客户。培养了五年,说走就走。我对他不薄啊。”
我问他:“你觉得他离职,钱是主要原因吗?”
他想了很久:“……销售不就是为了钱?别家提成更高,他不早就走了?”
我没接话。
后来他去找那个销售吃了顿饭。对方说:“老板,我不是嫌钱少。是我提的那些建议,从来没人听过。前年我说要开拓一个新渠道,你说先放放。去年我说竞品已经在抢我们的客户了,你说没那么严重。我觉得在这没有未来。”
老板回来跟我说:“我从来没想过,他是这样想的。”
那次之后,他开始做一件事:每个季度,跟核心员工吃一次饭。不谈KPI,只问一句:“你觉得公司哪里做得不够好?你有什么建议?”
半年后,走了三个销售,但留下的六个,没有一个提离职。其中一个说:“老板开始听我们说话了。”
他说:“以前我以为留住人靠钱。现在我知道,有时候就是一句‘我在听’。”
而老板往往最后一个知道。不是员工瞒着老板,是老板的“认知盲区”让他看不见。
如果你的核心团队也在‘沉默中离开’,与我联系。一起找到问题的根。你的时间与精力,应该花在高回报的目标上。
(案例已脱敏,经本人同意分享)
徐敏聪
成果教练 |为赢而练
我帮创始人及CEO先赢,再长。
A manufacturing company owner came to see me. We talked for two hours.
He said, “My best salesperson left last month and took three major clients with him. I spent five years training him, and he just walked away. I treated him well.”
I asked, “Do you think money was the main reason he left?”
He thought for a long time and replied, “...Isn’t money what salespeople care about most? If another company offered higher commissions, wouldn’t he have left earlier?”
I didn’t say anything.
Later, he took the salesperson out to dinner. The salesperson told him, “Boss, it wasn’t about the money. It was because none of my suggestions were ever taken seriously. Two years ago, I suggested opening a new channel, and you said to put it on hold. Last year, I warned you that competitors were stealing our clients, and you said it wasn’t that serious. I felt there was no future for me here.”
The boss came back and told me, “I never realized he felt that way.”
After that, he started doing one thing: every quarter, he takes his core team out for dinner. No talk about KPIs - he simply asks one question: “Where do you think the company can do better? What suggestions do you have?”
Half a year later, although three salespeople still left, the six who remained have not mentioned leaving. One of them said, “The boss finally started listening to us.”
He told me, “I used to think retaining talent was all about money. Now I know sometimes it’s just one sentence: ‘I’m listening.’”
Bosses are often the last to know. It’s not that employees are hiding things - it’s that their own “blind spots” prevent them from seeing the truth.
If your core team is also “silently leaving,” feel free to reach out. Let’s find the root of the problem together. Your time and energy deserve to be spent on high-return goals.
(Case anonymized and shared with consent)
David Tsui
Business Coach | Coached To WIN
I Help Founders & CEOs WIN. Then GROW.

