我与一位知名机电顾问公司的老板来找我对话了一个小时。

他说：“疫情后业务严重下滑，快撑不住了，可能要裁员。我不擅长营销，不知道下一步怎么走。”

我问他：“你有问过客户，他们的真实反馈吗？”

他愣了一下：“这……不好意思，从来没有。”

我说：“那现在问。我也曾是你的客户，你问我吧。这一刻不要把我当成你的教练。”

他问得有点别扭，但还是问了。

我把我的反馈一五一十告诉了他。

听完他说：“我从来没想过，也从来没听过。”

那天之后，他回去约老客户喝茶，就一句话：“我们哪里可以做得更好？”

他把服务流程改了。半年后业务回升，裁员也没发生。

如果你也在‘不会营销’里卡了很久 ，与我联系。一起找到问题的根。你的时间与精力，应该花在高回报的目标上。

(案例已脱敏，经本人同意分享)

 

徐敏聪
成果教练 ｜为赢而练
我帮创始人及CEO先赢，再长。

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I had an hour-long conversation with the owner of a well-known MEP consulting firm.

He said, “Business has been terrible since the pandemic. I can barely keep things afloat - might have to let people go. I’m not good at marketing. I don‘t know what to do next.”

I asked him, “Have you ever asked your clients for their honest feedback?”

He paused. “To be honest… no. Never.”

I said, “Then ask now. I used to be your client, too. Ask me. Forget that I’m your coach - just ask me like I’m a client.”

He was a bit uncomfortable, but he asked anyway.

I gave him my feedback - straight, point by point.

After hearing it, he said, “I’ve never thought about that. And no one has ever told me this.”

That day, he went back and invited his old clients for tea. He asked them just one question: “Where can we do better?”

He changed his service process. Six months later, the business recovered. No layoffs.

If you’ve been stuck in the same “I don’t know how to market” loop for too long, reach out. Let‘s find the root of your problem together. Your time and energy deserve to be spent on goals that actually pay off.

(Case anonymized, shared with permission.)

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David Tsui

Result Coach | Coached To WIN

Helping founders and CEOs WIN, then GROW