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He said, "I want to improve my design ability." I asked one question. After an hour, he still couldn't answer it.
他说“我想提升设计能力”，我问了一个问题，聊了一个小时都没答上来。
我与一位做了15年的主创设计师兼老板对话一小时。
他说：“我一直提升不了设计能力，做不出好设计。怎么办？”
我问他：“你说的‘好’，是什么？”
他说：“客户喜欢就是好。”
我又问：“那客户喜欢，但你不喜欢，算好还是不好？”
他愣了一下。
对话了30分钟，他一直在绕：“好就是好，没了。”
我说：“是什么让你定义不了这个‘好’？”
他沉默了一会儿：“好就是好，还有吗？”
那天我们没有找到答案。
6个月后，我听说他的公司遇到了困境。
所谓“心想事成” - 心想不清楚，事成不了，也不知道往哪使劲。
如果你也在一句模糊的‘好’里卷了很多年 ，与我联系。一起找到问题的根。你的时间与精力，应该花在高回报的目标上。
(案例已脱敏，经本人同意分享)
徐敏聪
商业教练 ｜为赢而练
我帮创始人及CEO先赢，再长。
I spoke with a lead designer and business owner with 15 years of experience for one hour.
He said, "I've never been able to improve my design ability. I can't produce good design. What should I do?"
I asked him, "What do you mean by 'good'?"
He said, "When clients like it, it's good."
I asked again, "So if clients like it, but you don't, is that good or not good?"
He paused.
We talked for 30 minutes, and he kept circling: "Good is just good. That's it."
I said, "What makes it impossible for you to define this 'good'?"
He was silent for a moment. "Good is just good. Is there anything else?"
That day, we never found the answer.
Six months later, I heard his company had run into trouble.
So-called "you become what you think about": if your thinking is unclear, nothing can be achieved, and you don't even know where to direct your energy.
If you've also been grinding for years inside a vague word like "good," reach out. Let's find the root cause together. Your time and energy belong on high-return goals.
(Case study anonymized and shared with consent)
David Tsui
Business Coach | Coached To WIN
Helping founders and CEOs WIN, then GROW
